1. General

Moot Technology LIMITED, a company registered in England and Wales under company number 08136680, whose registered office is at High Holborn House, 52-54 High Holborn, 1st Floor, London, WC1V 6RL, UK herein after referred to as ‘Lift’ or ‘We’ set out the following terms and conditions upon which Lift offers an Lift Subscriber a licence to use the Lift Services via the Lift Platform (the ‘Terms’). These Terms incorporate our Cookie Policy, the Lift Subscriber Licence and Privacy Policy by this reference (collectively called the ‘Licence’). Unless otherwise indicated, all definitions used in the Lift Subscriber Licence shall apply to these Terms.

1.1 The Site, the Lift Platform and the Lift Services may include, but are not limited to, the provision of an online self-service, real-time bidding advertising application whereupon user-generated-content (‘UGC’) may be uploaded, posted and accessed which may include text, reviews, articles, images, graphics, photos, stories, audio, video, software, audiovisual combinations as well as interactive features (including file-sharing facilities by way of the social media icons where applicable) and other materials in any form, medium or technology now known or hereinafter developed that may be viewed on, accessed through or disseminated publicly on the Site or the Lift Platform for Your use and for the use by an Lift Subscriber (or a visitor to the Site as the case may be to the extent permitted by the functionality of the Site).

1.3 You should read these Terms carefully and ensure that You understand the effect before proceeding to use the Lift Services. If You disagree with any part of these Terms, do not use the Site and the Lift Platform. If You violate these Terms, Lift may terminate Your use of the Site and the Lift Platform, bar You from future use of the Site and the Lift Platform and/or take appropriate legal action against You. Lift reserves the right to change these Terms at any time without notice, effective immediately upon posting on the Site or the App Site. Please check this page periodically. You agree that Lift will treat Your use of the Lift Services, the Site and the Lift Platform as acceptance of the Terms including Your continued use subsequent to any changes being posted on the Site or the App Site.

2. IP License

2.1 When using the Site or the App Site to access the Lift Services, if You make use of a feature that allows You to publish any UGC via the Site or the App Site in connection with placing advertisements by way of uploading text, comments, links, photos, You automatically grant to Lift, a worldwide, non-exclusive, royalty-free, perpetual, transferable licence (with right to sub-license) to use, record, publish, distribute, prepare derivative works of, display and perform all that UGC, or any part of it, and the Intellectual Property Rights therein, in connection with the provision of the Lift Services, including without limitation the promotion and redistribution of all or part of Your UCG (and derivative works thereof) in any media formats and through any media channels (‘IP Licence’).

‘UGC’ means content provided/ generated by an Lift Subscriber when accessing and using the Lift Services which are uploaded, embedded or otherwise displayed and/ or stored on the Site or the App Site by an Lift Subscriber for any purpose which may include but are not limited to text, articles, images, graphics, photos, stories, audio, video, software, audio-visual combinations, interactive features and other advertising materials in any form, medium or technology now known or hereinafter developed.

2.2 Unless terminated (or suspended) for reasons such as those set out in the Licence or unless Lift is no longer providing the Lift Services to You, the above IP Licence granted by You terminates when Your UGC is removed/ deleted. You must contact Lift by email to request removal or deletion of UGC or cancellation of Your subscription in accordance with Your Lift Subscription Software Package and the terms of Your White Label Retail Software as a Service Licence (agency) or Your Lift Subscriber Licence (advertiser).

2.3 Lift do not guarantee any confidentiality with respect to UGC and You understand and agree that You are solely responsible for Your own UGC and the consequences of posting or publishing it. Lift do not claim ownership of the UGC You submit or make available for inclusion on the Site. You retain all of Your ownership rights in Your UGC but You grant the limited IP Licence set out in Clause 2.1.

3. Lift Content on the Site

With the exception of UGC submitted to the Site or the Lift Platform by You, all other content and the selection and arrangement of such content on the Site or the Lift Platform constitutes “Lift Content” and is either owned by, or licensed to, Lift and is subject to copyright, trade mark rights, and other intellectual property rights of Lift and licensors of Lift. Such Lift Content is protected by UK copyright laws and international laws. Any third party trade or service marks present on Lift Content not uploaded or posted by You are trade or service marks of their respective owners. Such Lift Content may not be downloaded, copied, reproduced, distributed, transmitted, broadcast, displayed, sold, licensed, or otherwise exploited for any other purpose whatsoever without the prior written consent of Lift or, where applicable, the licensors of Lift. Lift and/ or its licensors reserve all rights not expressly granted in and to their Lift Content.

4. Copyright License

We will terminate the privileges of any Lift Subscriber who uses the Site or the Lift Platform to unlawfully transmit copyrighted material without a licence, express consent, valid defence or fair use exemption to do so. In particular, Lift Subscribers who submit UGC to the Site or the Lift Platform must ensure that the UGC they upload does not infringe the copyrights or other rights of third parties (such as privacy or public rights). After proper notification by the copyright holder or its agent to us, and confirmation through court order or admission by the Lift Subscriber that they have used the Site or the Lift Platform as an instrument of unlawful infringement, We will terminate the infringing Lift Subscriber’s rights to use and/or access the Site. We may, also in our sole discretion, decide to terminate an Lift Subscriber’s right to use or access the Site or the Lift Platform prior to that time if We believe that the alleged infringement has occurred.

5. Verification and Registration

In order to become an Lift Subscriber and to gain access to the Lift Services, You must register on the Site, be verified and obtain an Lift Login in accordance with the terms of Your White Label Retail Software as a Service Licence (agency) or Your Lift Subscriber Licence (advertiser).

6. General Restrictions on Use

Subject to the following express restrictions, Lift grants You permission to access and use the Site, the Lift Platform and the Lift Services. You may view Site or App Site pages, download Site or App Site pages (for caching purposes only) and print Site or App Site pages (excluding Site or App Site images) and retain a copy of the same solely for Your own personal, non-commercial use. You agree that Your failure to adhere to any of these restrictions shall constitute a breach of these Terms on Your part. You agree.